Posted on Thursday, 1st December 2011 by Jana Sanders
As any business owner can tell you entrepreneurship is never a sure thing. In fact, the most common reason people give for not starting their own business is that it’s “too risky.” Risk of great financial loss, risk of loss of relationships, and risk of instability and failure are just a few potential entrepreneurial dangers that come to mind. And those are the risks in good times! In an economy like we’re experiencing today, many people have the misconception that the risk of starting a business is multiplied many times over.
Did I say misconception? That’s right. I don’t think it’s riskier to start a business in this economy. In fact, I think it’s the perfect time. Don’t believe it? Let’s explore the
